Tips for dominating black Friday and cyber Monday
Black Friday and cyber Monday are probably one of the most important e-commerce events on the internet. Every customer is looking up to Black Friday and Cyber Monday in order to buy something that they have always wanted at a discounted price. When Black Friday and Cyber Monday are approaching it is time to stock your store with a lot of products. You should make sure that your store is in perfect condition just before the events. This is the best time to increase your sales. There are methods that you can use to dominate black Friday and Cyber Monday.
Use social media in full force for dominating black Friday
Let’s assume its almost black Friday. You should have already planned ahead with paid search and search engine optimization. However, there is nothing more important than social media. They are social media platforms that have more than one billion users. This makes it a strategic advantage to market your e-commerce business during this period. The first thing you should focus on is generating as many sales as possible. You should use effective marketing techniques in order to market your business and be competitive on social media. Try and use as many social media platforms as possible. You can use Facebook, Instagram, google plus, and twitter to market your e-commerce business.
It’s not too late for PPC
If you have some extra money that you are able to spend at your pleasure it is important to use Pay per click to generate sales. On such a busy time advertising will be quite expensive for a small e-commerce store. This means that you should use it when it is profitable. There are platforms such as Facebook ads that have proven to be effective during this time of the year this is due to the fact that Facebook can specifically target people based on their age, location, relationship status, interests. Facebook also has a large number of users.