The growing need for internet security There is no doubt that most online systems have improved their security against hackers and malicious software. However the growing cyber threat from more advanced hackers has led the e-commerce sector to improve their security online. Have you ever wondered what keeps hackers from acquiring your data when you […]
The changing behavior of customers The changing behavior of customers is having a big impact on e-commerce and the way we buy things. The first thing that people will notice is what we now commonly buy online. In the united states alone Apple accounts for more than 3% of all e-commerce sales. This means that […]
Buying goods from e-commerce stores Buying products online can be a challenge for first time e-commerce buyers. There are a lot of things you will have to avoid when buying products online. Some of the things to avoid include scams and poor quality products. Most people when they go online they look for products that […]
Why e-commerce will not win the war against traditional retailers Both e-commerce and traditional retailing have got advantages and disadvantages. The advantage of e-commerce is based on the electronic system and the advantages of traditional retailing are based on physical contact. To begin the reason why e-commerce will not win the war against traditional […]
How the growing middle class is fueling the growth of the e-commerce sector The term middle class in American vernacular symbolizes the working class. Working class Americans are the ones who are usually defined as the middle class. Some people would like to characterize the middle class as everyone except the top 20 percent and […]
YouTube Marketing YouTube marketing is an online marketing technique which is commonly used by e-commerce business owners. It depends a lot on video marketing. Video marketing has caught people by storm. After google Youtube is the most commonly used search engine. It is estimated that more than 28% of all searches are done on youtube. […]
Google tag manager Google tag manager is already part of the e-commerce process of adding JavaScript and tracking pixels. Google tag manager is often used with google analytics as it helps improve marketing for e-commerce businesses. Google tag manager is abbreviated as GTM.
Prof Galloway’s 2017 / 2018 Predictions We hold our feet to the fire, and revisit our January 2017 predictions, regarding the upcoming year. A prediction we made: Twitter will increase in relevance, and decrease in value. Sort of right, sort of wrong. Twitter has gained relevance, but its stock is also up. Prediction: […]
Finding a product to sell on Amazon If you are starting out as an Amazon seller you need to first research on which product you must sell on Amazon. Amazon has a sea of different products and making your product stand out amongst other sellers is very important. Most sellers are looking for the product […]
E-commerce myth Myth #1: Your passion for your product is the best tool Although this is a myth it is half true. Some entrepreneurs believe in starting a business that best addresses customer’s needs at that specific time. Others believe that their passion is the best tool to use when deciding with the product to […]
