E-commerce product marketing Introducing a new product to customers around the globe is not always an easy task. Especially if the product is innovative and has never been seen before. Product marketing, in this case, will include video marketing, influencer marketing, and paid marketing. The best solutions will depend on the type of product being […]
Instagram algorithm How does Instagram work? Instagram also has an algorithm like any online marketing platform. The Instagram algorithm combines time relevance based factor. This helps determine what users see on the platform. This means that front-page feeds are not only based on chronological order but on also on the likelihood that the Instagram user […]
Ways to optimize your e-commerce customer support A lot of customer question can also lead to a lot of sales. This means that having a large number of customer questions is actually a good thing. In simple words it is a nice problem to have as an e-commerce business owner. The problem with customer questions […]
E-commerce and the fast-food sector The e-commerce explosion has also trickled down into the fast food sector. Most e-commerce purchases in the fast-food sector are conducted through mobile devices such as phones and tablets. The reason is that mobile devices are mostly always at the disposal of the customers. Fast-food outlets such as McDonald’s and […]
E-commerce market trends The e-commerce market has drastically changed the retail sector. Years ago be for the rise of the e-commerce market, the success of a business greatly depended on location. Now due to the digital era, even the smallest retail business can have a global presence. This has drastically altered the business landscape. E-commerce […]
Facebook Data Scandal Facebook data scandal has had its effect on the e-commerce sector. The e-commerce sector depends a lot on data collection. This is the kind of data necessary for the marketing and product creation sector. Without such vital data, e-commerce marketing will be almost impossible. Recently Facebook has been involved in a data […]
How to make e-commerce customers stay on your website E-commerce customers have a lot of things to do. This means you need to give them a quick reason to stay on your website. Your website is supposed to have interesting information or products. There is the 8-second rule. The rule stipulates that a website owner […]
On Thursday, President Trump tweet a criticism on Amazon and implying that the administration mulling regulation action. Jeff Bezos, Amazon’s founder and also the CEO of The Washington Post – One of the top newspapers. However, the administration came to power with the majority is a thorn in the eye of US President. On Wednesday, […]
E-commerce startup ideas There are so many startup ideas in e-commerce. It can be sometimes hard to figure out which idea to pursue. All startup ideas based on e-commerce require you to create a store and to decide which niche you are going to be focussing on. The niche has to be great for long […]
Paypal PayPal holdings Inc. is an American company which operates a payment system that is popular worldwide. The main reason why PayPal was founded was to introduce a worldwide payment system that was suitable for online payments. The paypal payment gateway is very integral for processing payments to online vendors. It grew into becoming the […]
